The fashion world is changeable and fleeting.Every day, designers from all over the world come up with new items for their consumers that are part of their wardrobe, everyday life or art. Modern man can not do without these products. That is why, in order to look solid, to conform to his status and image, he has to select all the objects that surround him on his own. One of the necessary items for a person can rightly be considered a suitcase. Samsonite is the largest American manufacturer based on the production of such goods.
The brand has become a true benchmark for quality, style and durability. But why are consumers so fond of him? What are the main advantages of luggage made by the company?
His point of reference is now a well-known company.Started back in 1910. It was then that in the American city of Denver, the talented and pragmatic Jess Schweider came up with a very compact and convenient suitcase for lovers of travel and frequent relocations. Samsonite is a brand that began to delight customers with the first product. It turned out thanks to the testing of goods. At first, these were experimental models that allowed the master to understand what a traveler needs in a suitcase, what size it should be, and what to put in it. As soon as the first model came out, Jess realized that his discovery was crowned with success, and only after that he hired workers, taught them the business, and began mass production of suitcases and bags.
The company is known not only for its exquisitedesign, and special strength of goods. So, the first advertisement of the brand’s products was very popular, and all because it was a regular photo, where five healthy men (Jess himself, his three brothers and his father) stand on a suitcase.
The company has come a long way to fame, but its name("Samsonite") she received only in 1962. And this event was marked by the manufacture of the first suitcase from molded plastic and magnesium, which instantly became a real hit of that time. This product was light, roomy, securely closed and did not open when falling. Schweider led the promotion of the brand for a long time, until such time as there was a crisis in the family.
In 1974, the company makes a real breakthrough, andthe first patented suitcases on wheels with a retractable handle come out. This achievement immediately elevated the brand over all other competitors, giving consumers truly comfort, convenience and reliability when using such products.
If we talk about specific characteristics,which all products of this trading company possess, reliability can be considered as the most important. Advertising campaigns that unfold around the goods in all possible ways demonstrate the strength of the products: how they fall from the plane and remain unharmed, how they are under water and at the same time keep the inside dry, and even how they protect the content from intruders due to the presence of code locks and special inserts.
Undoubtedly, the second remarkable characteristicproducts of this brand can be considered ease. Manufacturers are doing everything possible so that consumers do not feel discomfort even when fully loaded, which the suitcases will have. Samsonite Spinner is one of the leading models in the sale of goods for the entire company.
There is no denying the fact that advertising campaignscarried out by manufacturers, often exaggerate the actual characteristics of products. This can not be said about the Samsonite suitcase. Reviews of millions of buyers, on the contrary, consider all products of the brand as real masterpieces of this industry. Indeed, companies always have something to surprise their consumers, sometimes scandalous and extraordinary options are offered. So, in the 2000s, the brand took up the development of premium goods. The most noticeable can be considered a suitcase, the body of which is decorated with Swarovski crystals. This model literally “blew up” the fashion world, the most challenging and expensive suitcase really appeared before consumers. In honor of the anniversary of the opening and the foundation of the name, the company will release a collection of goods with a golden color body.
The range of products of this brandreally grand. There are products for adults and even children's suitcases. Samsonite never stands still, offers customers new options and models every time, and therefore consumers always have something to choose from. According to customers of the stores, the products of this brand are very durable. Withstand any falls and bumps, and do not reveal even with a strong collision. Very strong protection, installed on some suitcases, really works. Buyers also pay attention to reliable fittings that do not break even for 10 years. Particularly shocking product capacity. Of course, we are pleased with the variety of style and design solutions. You can choose the color of this product for any mood. The suitcase-trolley is also very popular. Samsonite made this look so convenient that a person, even overcoming obstacles (bumps in the road, stairs, and so on), does not feel great discomfort.
In general, this trading company today isstandard of reliability and durability. If there are competitors from the company, they are still far from the technical component of what Samsonite brand could achieve. Choosing a suitcase for yourself or your family members, first of all, attention should be paid specifically to the products of this company.
