Comfortable and warm clothes are everyone's dream in the harshwinter time. Russian frosts force consumers to buy outerwear, which retains heat and has frost resistance. This is the innovative product provided by the American firm Columbia.
The founders of Columbiaconsider a married couple Lamfr from Germany, who because of harassment were forced to move to America. There they borrowed money from relatives and purchased their own hat company, which was named Columbia in honor of the river that flowed in this area.
Only in the 80 years of the twentieth century children of the spouses Lamphramanaged to establish a business and direct it to the path of prosperity. In 1994, Columbia became the official sponsor of the Olympic Games, which brought the company worldwide fame.
To date, the company's income is estimated at billions, and people around the world enjoy quality and innovative clothing from the famous American brand.
In autumn 2011, the long-awaitedpresentation of a new winter collection from Columbia, which was produced using the innovative technology Columbia Omni-Heat Thermal Reflective. The first testing of the novelty took place at the 2010 Olympics. The entire Canadian team was wearing this brand and won the whole pedestal in ski races. This is the best way to show the practical result of using this technology.
The meaning of it is that the clothes of this collectionpresupposes an "intelligent" thermoregulation. Natural human heat is reflected from the soft aluminum gasket and returns back to the owner, and excess heat and moisture are discharged outside. Unlike other heaters, Columbia Omni-Heat can hold up to 20% heat.
At the presentation, everyone could testthermal underwear, jackets and suits from Columbia. Even I had the opportunity to ski and tell about my impressions. Then there was a reception and a briefing.
All the guests were extremely pleased with the presentation of the new technology from the famous American brand.
Outerwear is an indispensable element of the wardrobe in the cold season. The Columbia Omni-Heat jacket will make even the coldest winter pleasant and warm.
All winter models of jackets havea hood-transformer, which can be removed and put on depending on weather conditions and taste preferences. On all models there is a "skirt" for protection from cold, wind and snow, as well as sleeves that create an imitation glove. These characteristics provide the buyer additional protection in the cold and help keep the heat throughout the day.
Female jackets from Columbia Omni-Heat are presentedin a large color and dimensional assortment. The price category of the collection allows you to choose the option on your pocket: the most budgetary model will cost you 5000-6000 rubles, and the most expensive - from 20 000 rubles and above. The peculiarity is that most models can be compactly folded and folded almost into a pocket, which makes transportation of clothing as convenient as possible.
Both outerwear and warm shoes are indispensable in the frosty season.
The most popular product of the last years of steelmen's shoes Columbia Bugaboot Omni-Heat. The footwear is equipped with a waterproof membrane that helps to overcome even the deepest snowdrifts, wet snow and slush.
Michelin Winter Outdoor Compound - outsole,created by the latest innovative technologies. It provides excellent grip on the most snowy and slippery surfaces. The footwear keeps its characteristics up to -30 aboutFROM.A nice feature of the model is that it is made of natural leather materials. Protection from dirt is provided by ultra-light galoshes of shoes. The average price of this model is from 7000 to 10,000 rubles, depending on the color and seasonal discounts.
Ideal for womenWomen's shoes are Columbia Omni-Heat. Like the male models, they have all the necessary characteristics: frost resistance, excellent grip, quality material and a unique sports style. For girls a wider color range is developed, so that the fair sex representatives can choose their own warm shoes for different outfits.
Improper washing is often the main cause of premature wear and damage to the goods.
In order to keep things in line for a long time, several rules must be followed. First, you can wash the down jacket in water, the temperature of which does not exceed +30 aboutFROM.Secondly, if there are very dirty or greasy places on the jacket, it is necessary to moisten them before washing and to treat them manually with the help of household or liquid soap. Thirdly, it is necessary to unfasten the fur part, if it is. If there is no such possibility, then it is strictly forbidden to wash the down jacket at home. Another advice for caring for a jacket is the use of a liquid detergent that does not leave white stains, unlike a powder. Also after washing, it is recommended to include an additional rinse mode in order to prevent the formation of white stains.
Undoubtedly, the most correct and safe option for taking care of Omni-Heat outerwear will be putting it in dry cleaners, where professionals can refresh the thing without damage.
Analyzing customer feedback inInternet space, we can conclude that customers are divided into those who evaluate Omni-Heat products for 5 out of 5, and those who sharply negatively spoke about the products presented. Average ratio is quite problematic.
To positive characteristics of the goods buyersattributed the quality of tailoring and the material of all products in general. The undoubted advantages are the warmth and dryness that people experience when they wear this collection. Style and color were the subject of positive reviews of quality American products.
Negative feedback about Columbia Omni-Heat consistfirst of all from complaints that in the room in this dress it becomes incredibly hot, after which it is quite dangerous to go out into the street. Many buyers are not satisfied with the company's pricing policy, the goods are sold at prohibitive prices. Some models, according to reviews, start to break with time, seams - to disperse, from them the down begins to climb.
Like any world-famous brand, Columbia has its loyalty program for customers. The bonus program assumes the presence of three types of club cards:
There are many options to become the owneritems from the Omni-Heat collection. The traditional option is to visit the Columbia brand stores. In total, there are two in Moscow. A more common option was the purchase of these goods in the network of stores "Sportmaster", the number of which in the capital exceeds 50.
For those who do not like to go shopping orsuffers from a lack of time, there is a great opportunity to buy the necessary goods in the official online store. It is important to purchase products only in a branded electronic store, otherwise there is a high probability of getting a substandard counterfeit.
