Today, humanity lives in an amazing time,when the achievements of the technological revolution turned the dimensional iron aggregates of the last century into something unnecessary and impractical. Cars made in the Soviet era are becoming a rarity, too, the "communist" factories and factories, workers' settlements, empties and so on have vanished into oblivion. In such places, as a rule, there is silence and pacification, so they are so attractive to aesthetes. The fact is that at present people try to diversify their leisure time and experience acute sensations, planning their rest not only in the bosom of nature, but also in exotic places: abandoned enterprises, mines, settlements, houses, etc. That is why in our country the development of industrial tourism needs detailed elaboration. But for our country this is a relatively new sphere of activity and not everyone realizes its full meaning.
Industrial tourism is a stay onthe territory of orphaned enterprises, buildings of special or industrial use, and other structures left without human supervision in order to satisfy the research interest or get aesthetic pleasure. In other words, people going to the above objects, want to get positive emotions from simple contemplation of rarity buildings.
Of course, industrial tourism is one of thepromising areas for representatives of domestic business, but that's how to organize the business competently and with what difficulties you will have to face at the same time - this is a big question. Let's consider it in more detail.
Of course, the development of industrial tourism -this is one of the important tasks for the state. This sphere of entrepreneurial activity could replenish the state treasury. And in fairness it should be noted that in some regions of our country the development of industrial tourism is in full swing. Fashion to study the abandoned places and find interesting objects in them came to us from the West.
In Europe and the US, the development of industrial tourism -has long been not an "empty sound". To spend their leisure in such an unusual way, foreigners began massively in the early 80-ies of the last century. In the Soviet Union, thanks to the Iron Curtain, only a few knew that one could climb on rooftops and visit abandoned churches for entertainment purposes. However, the increased interest in leisure in orphaned industrial zones among Soviet citizens appeared even after the publication of the famous Strugatsky brothers' picnic on the roadside (1972). Well, even more heated his film "Stalker", filmed in explanation of the work of the Strugatsky. It was directed by the famous Andrei Tarkovsky in 1979. However, the rigid isolation of the USSR from the outside world "was paying off", so the consolidated group of fans of a non-standard type of recreation, at that time was not formed.
But time passed, power and morals changed, andindustrial tourism in Russia began to gain popularity after in 2007 a computer game called "S.T.L.K.E.R." appeared. It was the stalkers who began to be called those who walk around abandoned enterprises and study tunnels of the underground.
Its contribution to increasing the interest in suchA non-standard pastime was played by the World Wide Web. There were entire communities of people who like extreme types of recreation. Unlike the US and European countries, industrial tourism in Russia is specific. His devotees do not tell anyone about their hobbies, much less about the location of the objects they like to visit.
There are several variations of industrial tourism. Let's list the main ones. We are talking, in particular, about diggery, urbanism, roffing, post-pilgrimage.
This type of leisure involves exploring abandoned objects that are underground, such as sewers, underground ("ghost stations"), tunnels.
The exception is the quarries and galleries.As a rule, physically strong people become diggers, since this kind of rest requires a certain dexterity and skill. In addition, you can not do without special equipment.
This kind of industrial tourist is fond of those,who like to admire the picturesque views from the city roofs. Very many are ready to sacrifice everything, in order to look at the city from a bird's eye view. Especially popular is the extreme type of leisure in the city on the Neva, where the local architecture is optimal for practicing roffing.
There is also a variant of industrial tourism, belonging to the category "light".
His supporters also join groups and go to study old abandoned homeownerships or military bases of a closed type.
Does not contain a "hard" extreme and this directionrecreation. It involves the conduct of city walks, but only in those settlements that are characterized by a high degree of urbanization, technological development or, on the contrary, devastation and decadence.
This kind of pastime providesthe study of abandoned churches, churches and other objects of religious heritage. His adherents often manage to find rare things, the value of which is very, very high.
Undoubtedly, the development of industrial tourism inRussia leaves much to be desired. And in many ways this is due to the lack of objective prerequisites for this. Most people are simply not morally ready for an extreme leisure option and not always a legitimate entry into the territory where empty objects are located.
Besides, not all are esthetes, whenit comes to assessing an industrial landscape: many have an absolutely indifferent attitude towards them. Therefore, the question of how to develop industrial tourism will not be a single year on the agenda. But in the US travel companies specially organize tours for those who show interest in "non-working" industrial facilities that need modernization. And investors really are for them. This is another variation of industrial tourism.
Naturally, keeping track of how theindustrial tourism in Russia, today one can not say with absolute certainty that this is a highly profitable line of business. Of course, it is fraught with entrepreneurial risks. But as it is known: "Who does not take risks, that ..." Nevertheless, before tackling this field of activity, one should carefully weigh the pros and cons.
First, you should write an approximate business plan.Secondly, it is necessary to determine the specific type of industrial tourism. Thirdly, answer the question: "Do you have a profile direction or are you going to expand the business in the future?"
Fourth, analyze which objectsIndustrial tourism is located in your locality or its surroundings. Fifthly, you must advertise your services: for this, it is not superfluous to create an Internet resource in which you describe in detail the ghost town or the empty ancient estate not far from where you live. Also it is necessary to join the Internet community of those people who prefer non-standard rest. And these are only the initial steps on the way to successful business.
It should be noted that at present inSome major cities on the periphery are gradually developing industrial tourism. In Russia, as already stressed, this is a new direction of business. The objects located in Novosibirsk, Kazan, St. Petersburg, Chelyabinsk, Yekaterinburg, Samara have been attracting adherents of non-standard pastime for several years already.
Consider how the development takes placeindustrial tourism by example. It's about the Sverdlovsk region. Here is one of the large industrial facilities - "Old Nevyansky Plant." For tourists it was opened five years ago. Only in the last year the enterprise has looked over one hundred thousand people. The building needs repair, and in the future the museum of the "Secrets of Metal" and the Astrological Center will function here. Not far from Nevyanskaya inclined tower will be equipped with a congress and exhibition site of the Nevyansky Historical and Architectural Museum called "The Lord's Mansion". There will also be an infrastructure for tourists: there will be places for accommodation, food and leisure. And this is only one of the numerous projects of the regional ministry of culture.
Of course, in our country and urbanism, and roffing,and diggery, and post-pilgrimage is a "free" niche in terms of building a business. But, what are the prospects for the development of industrial tourism in Russia? In order for them to be clearly visible, it is necessary to do some analytical work. For example, you can turn deaf, abandoned villages (they exist in almost every region) into natural museums. Investments on this much will not be required, and profits can be obtained all year round. Today, industrial tourism, within which a person can personally observe the production process, is also profitable enough. In particular, excursions to the Baltika Brewery are already popular in the northern capital. And the Russians will be interested in enterprises of various orientations, be it confectionery factories, wineries, apiaries, oil rigs and so on. Prospects, indeed, are "ahovye", especially since Russia is a fount of natural and recreational resources.
Of course, we should not forget thatthere are certain problems of industrial tourism. Firstly, the system of organizing excursions to abandoned factories has not been properly built, and the travel companies here do not play a key role. It is often very difficult to determine who is the owner of an abandoned object and with whom to conclude a contract. And here it would be very useful to help the local self-government bodies, which, unfortunately, are passive in this matter.
Secondly, the problems of the development of industrialtourism is that this line of activity is not regulated at the legislative level. In particular, the circle of subjects and the order of providing services for urbanism, post-pilgrimage and so on are not defined. Thirdly, the hobby for some types of industrial tourism can lead to serious health problems and even death. Before you go to one or another object, you need to analyze it from a security perspective: this may require special equipment, and often ordinary tourists do not have it. Given the above for the development of industrial tourism, we need to learn and learn from Western European countries.
